25 Sep Pull Up/Roller Banners – 5 Things To Consider
Roller banners can be useful for many things. Especially when it comes to being a flexible form of advertising that is easy to relocate when needed. Roller banners are great for trade shows and network events, preferably when there isn’t enough space for a full stand or you’re in need of something light and easy to transport.
Here are 5 things to consider when buying and utilising a roller banner.
To get the most out of your roller banner it’s important to get people to look at it – obviously. So the use of bright, attractive colours, or fonts with eye catching designs are important things to take into consideration.
Placement is Key:
The top of your banner is the place that usually gets noticed first by passers by. So, it’s important to use this space efficiently and draw people in with a message or summary of what you can do and what you offer. Including your logo and business name is a key element to consider for the top of your banner so people can identify you at first sight!
Less is More:
When it comes to roller banners your aim is to give an overview of what products and services your business offers in order to draw people in, speak to you, visit your website, and remember your brand. When it comes to text it is vital to keep it short and sweet; using simple and snappy bullet points is a great way to promote what you do without the need for lots of reading.
Bring out your Brand:
It is highly important that your logo, name, and brand identity are a prominent part of your design. This is to ensure that people can identify you and hopefully increase your brand awareness. As previously explained, this is best achieved by placing your logo, name, and brand colours at the top of your banner to ensure it is seen the most it can be.
Your Size Matters:
Roller banners generally come at 2 meters in height, but this can vary to either 80 or 90cm in width. The one you go with depends on multiple factors including: location of the banner, design, and usage. Remember, bigger isn’t always better as smaller office spaces and conference rooms will benefit more from a smaller banner.
At WSG Print we offer both 80cm and 90cm wide pull up banners from as little as £65 to get you started at conferences and trade shows. WSG also offer a design service across all ranges of signage, banners, and vehicle graphics.
Get in touch with WSG on firstname.lastname@example.org, or call 0191 228 6973